by Ivan Mikhaylov

Published: August 24, 2020 (1 month ago)

Investment highlights

Well-established AdTech solution provider

ADWIST is a 4 years old company with ready-to-go solutions, that are ready for worldwide expansion.

Revenue generating business with proven monetization model

First sales from 2017, profitable from 2019. Proven revenue model on Russian and international market. Current clients portfolio from EU&CIS regions, include top-tier MNO like MTS, Beeline (Veon).

Large and growing addressable market

Global addressable market size for the current products (programmatic advertising solutions) is about US$1.5B.

Estimated global market volume in 2023 for the new product (Customer Data Platform) is more than US$3.73B.

The exit path is clear and there are multiple options for exiting

There are 150+ M&A deals in segment for the last 3 years. Total deals’ volume is US$33B in 2018 (it’s increased by 144% since 2017). The biggest deals have been made by Adobe, Salesforce, Alibaba, IPG and Dentsu.

Smart and experienced team of serial entrepreneurs

The founders of ADWIST company have more than 15 years of combined experience in AdTech business as C-level professionals, engineers in leading Russian IT-companies and as tech entrepreneurs.